Federico Pistono

Books

The book that
predicted the future

AI, AUTONOMOUS VEHICLES, ONLINE EDUCATION AND MORE

Written in 2011, “Robots Will Steal Your Bob, but That’s OK” predicted the rise of online education, cryptocurrencies, the metaverse, autonomous vehicles and the creator economy. It was an international hit published in six languages, cited by the BBC, Forbes, the Wall Street Journal and used by the Italian government and the European Commission. CEOs of billion-dollar companies have called it a “necessary reading to prepare for the future.

Robots Will Steal Your Job, But That’s OK” by Federico Pistono

I love Federico’s book.
It is really excellent.
I recommend it to every CEO in the world.

– PETER DIAMANDIS

Founder of the X-PRIZE Foundation

I love Federico’s book. It is really excellent. I recommend it to every CEO in the world.

– PETER DIAMANDIS

Founder of the X-PRIZE Foundation

“Thanks for sharing this splendid piece of work. I have never taken drugs, but if I did, I expect that the ride would be like what I experienced in reading your book.”

– Vivek Wadhwa
The Economist “Book of the Year”

“I really enjoyed it. Accurate stats and good advice. Great notes at the end, very helpful.”

– Dan Barry
Astronauta NASA e esperto di robotica

“Thanks for sharing this splendid piece of work. I have never taken drugs, but if I did, I expect that the ride would be like what I experienced in reading your book.”

– Vivek Wadhwa
The Economist “Book of the Year”

“I really enjoyed it. Accurate stats and good advice. Great notes at the end, very helpful.”

– Dan Barry
Astronauta NASA e esperto di robotica

This is what keeps me awake at night: how is society going to cope with structural unemployment? Because the next wave of unemployment will be even bigger than the current one. You don’t believe me? I urge you to read this [book].

– Johann Rupert, multiBILLIONAIRE

CEO of Richemont

“This is what keeps me awake at night: how is society going to cope with structural unemployment? Because the next wave of unemployment will be even bigger than the current one. You don’t believe me? I urge you to read this [book].

– Johann Rupert, multibillionaire

CEO of Richemont

Building startups.

BUILDING REAL STARTUPS: STARTING FROM SCRATCH.
(book in Italian)

Zero-bs advice from an Angel Investor and serial entrepreneur. This book demystifies the mythology around the world of Italian startups and offers a clear and concise view of what they are, how they are created, and how they work, through numerous practical tips derived from the author’s experience.

From the idea to the business model, from forming the team to raising money, talking to investors, and growing, what are the hard truths that no one has the courage to tell you?

“Innovation has changed, now following an exponential pace: this book offers an extraordinary contribution to those who want to understand what rules an economic system must adopt to remain competitive and seize opportunities.”

– PIETRO SELLA
CEO of Banca Sella, the first bank in Italy to trade online in real time and first to integrate payments in Bitcoin.

“In this book Federico Pistono takes you into the world of startups in an exceptionally original way. It is an unprecedented and disenchanted snapshot told from an objective and effective point of view. A must-read for those new to the subject and experienced startuppers looking for useful advice!”

– BIBOP G. GRESTA
Co-founder and chairman of Hyperloop Transportation Technologies, the first supersonic ground transportation in history.

“Innovation has changed, now following an exponential pace: this book offers an extraordinary contribution to those who want to understand what rules an economic system must adopt to remain competitive and seize opportunities.”

– PIETRO SELLA
CEO of Banca Sella, the first bank in Italy to trade online in real time and first to integrate payments in Bitcoin.

“In this book Federico Pistono takes you into the world of startups in an exceptionally original way. It is an unprecedented and disenchanted snapshot told from an objective and effective point of view. A must-read for those new to the subject and experienced startuppers looking for useful advice!”

– BIBOP G. GRESTA
Co-founder and chairman of Hyperloop Transportation Technologies, the first supersonic ground transportation in history.

“Federico Pistono has channeled his accumulated experience as a startup founder into an accessible, lean and, above all, useful book. Reading it will help those who are just starting out to dispel some false myths and do business more consciously.”

– PAOLA BONOMO
Senior Member of Italian Angels for Growth
the largest and most prestigious group of Business Angels in Italy.

“Federico Pistono has channeled his accumulated experience as a startup founder into an accessible, lean and, above all, useful book. Reading it will help those who are just starting out to dispel some false myths and do business more consciously.”

– PAOLA BONOMO
Senior Member of Italian Angels for Growth, the largest and most prestigious group of Business Angels in Italy.

Two roads,
two futures.

WHAT DOES THE FUTURE LOOK LIKE AND WHAT CAN YOU DO TO CHANGE IT?

A Tale of Two Futures is a short science fiction novel that tells the story of a typical day of a woman and a man living in two very different futures: one in which things have gone terribly wrong and the other in which things have gone amazingly well.

The future will either be beautiful beyond imagination or totally horrifying, far worse than the dystopian stories have prepared us for. The difference between the two futures lies in the choices we make today.

“In a perfect snowing stormy afternoon, I read at once, the genial stratospheric story ‘A Tale of Two Futures’ by Federico Pistono, who seems to inspire the reader, to choose between two social worlds. The audacious science fiction story transcends you, into a futuristic high tech world, and touches the sun, with beautiful immortal violin and piano notes.”

– MARIA ALTSCHULER

“In a perfect snowing stormy afternoon, I read at once, the genial stratospheric story ‘A Tale of Two Futures’ by Federico Pistono, who seems to inspire the reader, to choose between two social worlds. The audacious science fiction story transcends you, into a futuristic high tech world, and touches the sun, with beautiful immortal violin and piano notes.”

– MARIA ALTSCHULER